Sep 6, 2018

Optimizing for Traffic Temperature Issue 74

• Process
  How to Find a UX Mentor

  Step 1: Dont Ask Someone to Be Your Mentor

• Process
  Someone to Watch Over You

  About the forgotten practice of mentoring and why we should embrace it

• Design Principles
  Color blindness: how to design an accessible user interface

  You cant trust colors, but with a proper base color is able to beautify UI and improve UX.

• Design Systems
  The system always kicks back

  The effort required to build a design system is tiny compared to the effort required to maintain it.

• Strategy
  Optimizing for Traffic Temperature In SaaS Landing Pages

  Not all visitors are equally ready or educated about your product to convert right away.

• Strategy, Process
  Ryan Singer: Products Are Functions

  Very often designers are comparing up to an ideal solution (which is never reached), rather than down to the status quo.

• Strategy
  What is design debt and why you should treat it seriously

  Quite recently DesignOps started being a thing. Now its high time we discuss design debt.

• Design Patterns, Persuasive Design
  Using design to prevent people from sharing stuff they didnt read

  You didnt read it. You dont know whats inside the article and you didnt spend the time to understand it.

• Microcopy, Experiments
  UX Copywriting: 3 Testing Methods That Beat A/B Testing

  UX copywriting and user testing? It might sound like a new match in the UX design world.

• Persuasive Design
  Using persuasive design and triggers to increase conversions

  Improve conversion rates and increase sales by adding these persuasive design elements to your ecommerce websites.

• User Research
  With Personas, the real value is in scenarios

  Personas without scenarios are like characters with no plot

• User Research
  User experience mapping for dummies

  User experience mapping for dummies

• User Research
  Skip User Research Unless Youre Doing It Right

  Is it worth doing user research if the results are basically disposable? UserResearch UX design

• Design Patterns
  Disruptive Interfaces The emerging battle to be the default

  A new battle is brewing to be the default of every choice we make.

• Design Patterns
  Designing notifications for apps

  Explore different notification models and when to use which

• Persuasive Design
  Reciprocity Decay

  New 2018 study: Our desire to give back wanes rapidly with time

• Experiments, User Research
  The power of I dont know in product design

  Arrogance is a dangerous beast in product design. It means pretending to know when you dont or being unwilling to question your own assumptions.